Sleepy hollow

Hollow Sleepy Hollow is a new television series currently running on the FOX network. Airing on September 16, Sleepy Hollow Is a modern twist on Washington Irving's classic tale of Ichabod Crane and the Headless Horseman. Ichabod Crane, played by actor Tom Mison, is a revolutionary soldier â€Å"resurrected† in the present-day town of Sleepy Hollow along with his foe, the Headless Horseman.The show explores the legend of the Apocalypse, with Ichabod and his companion Lieutenant Abbie Mills, played by ctress Nicole Beharie, as the two witnesses who must try and stop the coming of the Four Horseman and the end of the world. sleepy Hollow has only been on air for three months with a total of 9 episodes but seems to already have a loyal following, similar to the creators Alex Kurtzman and Roberto Orc' former serialized sci-fi show Fringe. The show Is filmed primarily In Wilmington, North Carolina by 20th century Fox Television and has already been renewed for a second season in 20 14.Sleepy Hollow, like all FOX television shows, has accounts on the three main social edia websites: Facebook, Twitter, and Instagram. Facebook detlnltely has the most following with over 100,000 followers. Twitter comes in second with almost 60,000 followers and Instagram in last place with less than 3,000 followers. The Facebook page regularly posts pictures, previews and various articles throughout the week, though most coming from the day leading up toa new episode. The Twitter account @SleepyHollowFOX also tweets regularly with the consistent hashtags of #sleepyhollow for the show and *sleepyheads for its fans.Instagram is used nfrequently with only 55 posts total and most pictures acting as a preview for that night's episode. In addition to these three maln sites, Sleepy Hollow also has Its official website on FOX and various video clips on the FOX YouTube channel. The official website has an interactive map called The Secret Map of Sleepy Hollow' and full episodes and recaps available to watch. Finally, It also has links to Its various social media websites and a built in twitter feed. The Individual actors also have their own social media presences, namely Twitter and official websites.The show sleepy Hollow does a decent Job In reaching out to Its viewers through social media. It has the obligatory social media accounts and does post content regularly. However, Sleepy Hollow underutilizes all of these social media sites, making their accounts boring and uninviting. Their content Is mostly Just previews and stills for each upcoming episode. It gives viewers no behind the scenes content, shutting them out of the production process. Behind the scenes photos and clips often help viewers feel Included, a part ot the cast and ‘In on the secret'.Instagram Is definitely acking content and followers, which could easily be remedied with exclusive stills from cast and crew during production. The various accounts also lack options for viewer teedback and r ecognition. The Sleepy Hollow Twitter account does tweet suspenseful lines during commercial breaks, but never asks for viewer feedback. They also never retweet or favorite any clever comments from their followers. Fans are asKea to tweet out tnere Is no reward. s Ilke Modern Hamlly are aneaa In tne social media game with in show tweets and polling results from fans.By rewarding ans with seeing their tweets on television and online, Modern Family increases viewership and loyalty to their program. Sleepy Hollow is new and has the potential to establish a great social media presence from the beginning of its programming, however FOX puts little effort into sites. The official website is especially lacking, with a confusing and dark layout. Its interactive map of Sleepy Hollow had the beginnings ofa good idea, however turned out to be boring clips from previous episodes.http://www.fox.com/sleepy-hollowhttp://www.skisleepyhollow.com/https://ru-ru.facebook.com/TomMisonFans/https://www.fa cebook.com/SleepyHollow/ https://twitter.com/sleepyhollowfoxhttps://www.instagram.com/sleepyhollowfox/http://www.imdb.com/title/tt2854394/https://www.youtube.com/user/FoxBroadcasting

Beer and Heineken

Budweiser Vs. Heineken – Presentation Transcript 1. Budweiser Marketing Mix 2. Heineken 3. Many of life's failures are men who did not realize how close they were to success when they gave up. – Thomas Edison 4. Introduction * Anheuser-Busch * Anheuser-Busch Inc. is a strong and dominating company that is a leader in the beer market. They are a company that is rooted in values, ethics and sheer determination. * Anheuser-Busch targets consumers who are interested in alcoholic beverages that provide the best taste and quality. Their targets are anyone from the lower class of society, all the way up to the upper class. They have a wide range of brands and beverages to offer that are appealing to each social class. 5. Brief History * Anheuser-Busch Companies, Inc. traces its roots to 1852 and the Bavarian Brewery in St. Louis. * Adolphus Busch, a successful German businessman, joined his father-in-law in the business in the 1860s and took on increasing responsibility. * Budweiser was the first national beer brand, introduced in 1876. * In 2008, Anheuser-Busch and InBev combined to become Anheuser-Busch InBev. The new company is the world’s largest brewer and one of the top 5 consumer goods companies in the world. 6. Introduction The Heineken family entered the beer business in 1864, when Gerard Adriaan Heineken bought a brewery in the heart of Amsterdam. Over the past 140 years, four generations of the Heineken family have built and expanded the brand and the company in Europe and around the world. It is thanks to the leadership of Gerard, Henry and Alfred Heineken that Heineken is one of the world’s leading brewing groups. Today Charlene de Carvalho-Heineken is delegate member of the Board of directors of Heineken Holding N. V. 7. Introduction At the end of 2007, Heineken has expanded to a number of 119 brewers in more than 65 countries all over the world with a number of 50,004 employee in the year of 2007. (Heineken N. V. , 2008). 8. Product 9. Product * Product Definition * General: Good, idea, method, information, object, service, etc. , that is the end result of a process and serves as a need or want satisfier. It is usually a bundle of tangible and intangible attributes (benefits, features, functions, uses) that a seller offers to a buyer for purchase. 10. Product: Budweiser Anheuser-Busch is an American-style lager and is one of the most popular beers in the United States. * Budweiser is made up of large proportion (up to 40%) of rice in addition to hops and barley malt. * Budweiser is produced in various breweries located aound the United States and the rest of the world. * It is a filtered beer available in draught and packaged forms. 11. * Introduced in 1982 * It was one of the first light beer s in the world * Bud Light is the best-selling beer in the U. S. and the #1 beer in the world * It’s brewed at all 12 Anheuser-Busch U. S. based breweries. Bud Light is brewed with all-natural ingredients – water, barley malt, rice, premium hops and yeast. * A blend of two and six row malt and cereal grains give bud light its clean, crisp, smooth taste. * There is 110 calories, 6. 6 grams of carbohydrates and is 4. 2 % alcohol by volume in each 12 OZ. serving Product: Bud Light 12. Product: Bud Select * Bavarian hops and an extended brewing process combine to give the Budweiser Select its distinctively full flavor-despite weighing in at only 99 calories. Dark gold in color and pleasingly aromatic, Budweiser select is impressive from any angle. The Exception to the Rule. 13. Product: Bud Light Lime * Bud Light Lime is a premium light beer that combines the superior drinkability of Bud Light with a splash of 100% natural lime flavor. * A light beer with 4. 2% ABV and 116 calories per 12 ounce serving 14. Product: American Ale * Debuted in September 2008. * The beer offer complex taste without much bitterness. * It is the first beer under the Budweiser name that is brewed as an ale rather than a lager. The beer has a darker color which is a departure from other Budweiser brands 15. Product: Bud Dry was introduced in the U. S. in 1990 with the slogan of â€Å"Why ask why? Drink Bud Dry. † * It was originally successful in the test markets and was expected to be a popular beer with the rise in lager popularity. * However, with the introduction of Bud Ice in 1994, Bud Dry began to decline in the mainstream popularity and no longer receives attention. 16. Product: Bud Ice * Introduced in 1994 as â€Å"Ice by Budweiser†. * Contains more alcohol (5. 5%ABV) more than Budweiser. * Bud Ice Light was introduced in 2007. * Contains 4. 1% ABV and 110 calories. 17. Product: Clamato Chelada. A blend of Budweiser or Bud light and Clamato. This bevera ge became available nationally in late 2007 due to overwhelming popularity during test marketing. * In its most basic form, the chelada is a fairly innocuous mixing of beer with lime and salt. Miller's new product, Miller Chill, incorporates these flavors in their new product, which they have slotted as a super premium light beer 18. Marketing Mix: Product Keegan and Schlegelmilch define a product as a collection of physical, psychological and symbolic attributes that collectively yield satisfaction, or benefits, to a buyer or user. When we interpolate the above definition into Heineken, we see that all three parts mentioned above, i. e. Physical, Psychological and Symbolic apply to Heineken products. 19. Brief Summary * When looking at the marketing mix of Heineken, we see that they have only a limited amount of products as they have a large diversity of brands. Their main product is of course, ‘the beer’. Currently, they have only four kinds of beer: * Heineken Pilsener * Heineken Premium Light * Heineken Tarwebok * Heineken Oud Bruin * The last two are specialty beers available only in USA and Netherlands. Of course they have a large variety of other brands to compensate 20. Products Heineken Pilsener This is Heineken’s regular beer which is the same as the original Heineken started with. Its mildly bitter taste, fresh, fruity aroma, bright color and exceptional clarity are obtained using only the purest water, hops and barley malt. Alcohol: 5% vol. 21. Products Heineken Premium light Heineken’s Premium Light is a beer brewed by Heineken mostly for the US market. It was introduced in 2005 and took them 10 years of market research, and was chosen from twenty options. The introduction of this beer was a big step for Heineken. Alcohol: 3. 3% vol. 22. Products Heineken Tarwebok/Special Dark (USA) Traditionally brewed and drunk in autumn, this aromatic, strong beer has a full-bodied, spicy taste derived from unique malts made with roasted spring barley and wheat. It is available only in Netherlands and in US under the name Special Dark 23. Products Heineken Oud Bruin One of the most traditional Dutch beer types, ‘Old Brown’ derives its rich, dark color and taste from its dark malt and hops. Natural sugar gives it a mildly sweet, caramel taste. It is available only in the Netherlands. 24. Products: Draught BeerTender A joint venture between Heineken and the electronic company Krupps resulted in the BeerTender which is a beer tapping system for use at home. It uses small lightweight 4-5 Lt. kegs. It is a closed system meaning that only available beer is from Heineken itself. It was first introduced in Netherlands in 2004 and found its was to eight other countries by 2008. In 2007 there were already 300,000 BeerTenders sold. 25. Products: Draught 6. Products: Draught DraughtKeg Another similar product that is developed and engineered is the DraughtKeg. It is a 5 Lt keg that has the entire tapping system built into it. The keg is portable, disposable, 100% recyclable and is manufactured in lightweight steel. It was first introduced in France in 2005. In 2007, it was available in 90 countries and sold more than 10 million units. 27. Products: Draught 28. Physical: Styling an d Packaging * Budweiser has introduced many can designs with co-branding and sports marketing promotional packaging. Today, most of these promotional programs are represented only on the 16 ounce aluminum bottle container. However, many major league baseball and NFL teams also promote 24 ounce cans marked with team logos. * NFL team-specific packaging for 28 National Football League teams from Budweiser and Bud Light. * Anheuser-Busch domestic breweries will be involved in the team specific packaging campaign, which will produce more than 78 different packaging combinations on 12 million cases of Budweiser and Bud Light aluminum cans. 29. Physical: Styling and Packaging Packages are sometimes tailored to local customs and traditions * In St. Mary's County, Maryland, ten ounce cans are the preferred package. * Chicagoans widely prefer the 16 ounce can. * Michigan prefer the eight ounce can. 30. Styling and Packaging * Presently, Budweiser is distributed in four large container volumes: half-barrel 15. 5 gal), quarter-barrel, 1/6 barrel and beer balls (5. 2 gallons). In smaller consumption volum es, Budweiser is distributed in eight, ten, 12, 16, 22, 24, 32 and 40 ounce containers. Smaller containers may be made of glass, aluminum or plastic. 1. Physical: Styling and Packaging * The Budweiser bottle has remained relatively unchanged since its introduction in 1876. * The top label is red and currently reads "Budweiser". The top of the main label is red with a white banner with a pledge on it, which has changed three times. Below the banner is a coat of arms of sorts, which features an Anheuser-Busch stylization. Below that is a large white box. 32. Physical: Styling and Packaging * Through early 1950s Budweiser was primarily distributed in just 3 packages: * Kegs * 12 ounce bottles * Quart bottles 3. Physical: Styling and Packaging * Metal Container Corp. supplies more than 60 percent of Anheuser-Busch’s domestic lids. * Anheuser-Busch Recycling Corp. recycles used beverage cans, which are remelted into new sheet aluminum. This business unit provides a posit ive alternative to mandatory deposits and helps reduce container costs. A-BRC annually recycles more aluminum cans than Anheuser-Busch sells domestically. 34. Physical: Styling and Packaging * Eagle Packaging Inc. supplies 100 percent of Anheuser-Busch’s domestic crown and closure liner materials * Longhorn Glass Corp. roduces longneck glass bottles and ships all its output to the Anheuser-Busch Houston brewery. LGC supplies the Houston brewery with more than 60 percent of Anheuser-Busch’ total glass bottle needs. 35. Analysis * Budweiser packaging concentrates more on co-branding and sports promotional packaging. * The can packaging size differs from one community to the other. * Larger container volumes ranges from 5. 2 gallons to 15. 5 gallons * A distinctive coat of arms of some sort which features Anheuser-Busch stylization. 36. Physical: Styling & Packaging Styling and packaging is critical and very important for Heineken. They also emphasize this by saying the following in their annual report of 2007: â€Å" Packaging is a key element in Heineken’s marketing and innovation strategy. New pack types create new consumption moments, build excitement around our brands, improved margins and higher volumes. † In this way, Heineken moves beyond from selling just beer to selling experiences by augmenting their product. We will see some examples of the creativity and innovation of Heineken when it comes to packaging. 7. Physical: Styling & Packaging Beer is typically served in two main types of packaging, bottles and cans. 38. Physical: Styling & Packaging Paco Bottle In 2004 Heineken introduced the Paco bottle which is made out of striking green aluminum to reinforce the brand’s premium positioning. With the Paco bottle, Heineken was the first beer brand to win Frontier’s Star Product of the Year award in 2005. â€Å" Heineken has succeeded in creating a brand new high value subcategory without cannibalizing from existing sales. The product, placement and price are all well adjusted to the travel retail environment. Paco creates a premium perception in a category that has never been perceived as premium. † [Pittilla, 2005] 39. Physical: Styling & Packaging DraughtKeg The DraughtKeg mentioned earlier caused a disruption in the beer market. Its unique functionality, offering real draft beer from a keg that is scaled down for convenience, improves the customer experience. What makes this so special is that it is done by a revolutionary packaging instead of a new flavor or a new style of brewing. 0. Physical: Styling & Packaging DraughtKeg It took 15 years to develop and an investment of $15million in a new production line. It results in 12-14 beers and costs only slightly more than a regular 12-pack. Because Heineken is a premium brand, this light increase in price will not bother the consumers since they get a better and fresher taste from the DraughtKeg. Since the margins on low-end beer are too slim to support this type of delivery system, Heineken has managed to use its creative packaging abilities to disrupt the commodity beer market. 41. Physical: Styling & Packaging Heineken WOBO In 1963, the then chairman , Alfred Heineken visited the Caribbean and noticed beaches littered with beer bottles and a shortage of building materials. This gave him the idea to use the beer bottle for another purpose then just hold beer and came up with the Heineken WOBO (World Bottle). The specially designed bottle was meant function like normal ‘brick and mortar’ construction. However, only 100,000 bottles were produced and now they have become a treasured collector’s item. 42. Psychological: Entertainment Sponsorship of the world’s premier sporting events * Maintains a high-profile presence with adult audiences through innovative marketing and sponsorship programs in sports, music and entertainment. 43. Busch Entertainment Corp. * It generates solid financial returns, supports Anheuser-Busch’s beer brands and enhances the Company’s image. * Busch Entertainment Adventure parks; * New shows and att ractions (â€Å"Believe†) * Wildlife conservation and commitment to guest service: Seaworld &Busch Gardens 44. Psychological: Environment The company recognizes the importance of being a good environmental steward in the communities where it operates. * Bio-Energy * Wastewater into a renewable fuel source * Recycles more than 97 percent of the waste it generates * Projects with the National Fish and Wildlife Foundation 45. Psychological: A positive lifestyle – Enjoy Heineken responsibly In 2004, Heineken became the first alcohol company in the world to link a responsibility message on bottles, cans and secondary packaging with a dedicated alcohol education website. This website, www. enjoyheinekenresponsibly. om , holds information on Heineken’s alcohol policy and provides information on the effects of alcohol and guidelines for responsible drinking. It also can redirect visitors to organizations dedicated to the subject. 46. Psychological: A positive lifestyle – Heineken Alcohol Policy Statement Heineken formed an alcohol policy statement, Heineken Alcohol Policy Statement (HAPS), that contains eight ruling principles shown below (Heineken Alcohol Policy, 2008). 1. Responsible consumption of beer is consistent with the maintenance of a balanced and positive lifestyle for most adults who choose to drink 2. The informed individual is responsible for his/her own behaviour 3. Heineken is committed to raising awareness regarding responsible consumption 4. We demand responsible behaviour of all employees in our family of companies around the world 47. Psychological: A positive lifestyle – Heineken Alcohol Policy Statement 5. Heineken companies are charged with ensuring that their commercial activities meet legal requirements and do not encourage irresponsible consumption 6. We want to help prevent abuse and misuse through dialogue and action 7. Implementation of the Heineken Alcohol Policy is mandatory in all Heineken companies 8. We will report on our actions related to our Heineken Alcohol Policy 48. Psychological: A positive lifestyle – Heineken Alcohol Policy Statement 49. Brand Image * We are all aware that it is very difficult to taste the difference between the varieties of available beer brands when given it unlabelled, it is almost impossible for a common man to say for sure what brand is it, and there are several cases on this issue. Therefore the styling and, packaging and brand image is very important. In the world of brew, consumer loyalty is shaped by brand culture (Barnet, 2001). 0. Positioning * Globally brewed and considered as leader on the market. * Holding a 49% market share of US beer sales * Quality product, best tasting, satisfying beer on market * Target market is 21 years and older * – Fun loving * – Care free individuals * – Drink occasionally and or on daily basis 51. Positioning 52. Positioning 53. Brand Strategy * Breweries: * 14 breweries in the US * 14 in China (to be 15 soon) * 1 in the UK * Brewing in partnership with Grupo Modelo in Mexico and Labatt Brewing Company in Canada * Not sell direct to customers Good sold to wholesalers, then retailers and finally to customers * Line strategy * Brand extension 54. Brand Strategy * Brand positioning * Attributes * Benefits * Benefits and values * Brand name selection * Selection * Protection 55. Brand strategy cont†¦ * Brand sponsorship * Manufacturers brand * Co-branding * Brand development * Line extension * Brand extension 56. Budweiser Brand Health * Measuring brand health gives a view of forward momentum — keeping the brand position relevant by staying ahead of constantly shifting customer needs and competitive pressure. Brands can be eternal if nurtured well. * Budweiser feels that, the â€Å"white and red blood cells† of healthy brands are resilience and leveragability thus their brand custodians must always realize that maintaining long-term brand health is usually more important than the short-term $ gains, thus they try to promote the health of their product through sponsorship. 57. Other brands * Bud light Budweiser/Bud Select Bud Ice Light Bud Ice 58. Other brands Budweiser American Ale Bud Silver Bud Light Lime Bud Dry 59. * Budweiser & Clamato Chelada Other brands Bud Light & Clamato Chelada 60. Brand Image Heineken is a group which owns a worldwide portfolio of over 170 beer brands, mainly pale lager, though some other beer styles are produced. As of 2006, Heineken owns over 130 breweries in more than 65 countries and employs approximately 57,557 people. The global beer market is expanding steadily, despite a decline in the traditional markets of West Europe and North America to approximately 1. 5 billion hectoliters in 2005 from 1. 4 billion hectoliters in 2002. 61. Brand Image â€Å" Heineken. Meet you There† Heineken USA as leading importer of beer into the US, including the flagship Heineken beer. Alaska distributors is a wholesaler of malt beverages in Washington and Alaska. Heineken did not approve a proposed transfer of distribution rights to another wholesaler, and later terminated the existing wholesaler and appointed a new wholesaler, Alaska Distributors. The market area for the distributor was North of Seattle, Washington. 62. Brand Image Heineken total beer volume was made up- Heineken brand 18. 7%, Amstel 9. 1% and other beer brands 72. 2%. 63. Filip Wouters VP Marketing Heineken Heineken USA Brand Image Heineken is an iconic brand that represents heritage, premiumness, innovation and quality around the world and is the gold standard for imports in U. S 64. Positioning Heineken is the world’s most valuable International premium beer brand. Heineken hopes to consolidate its position within the high growth Romanian beer and mineral water market by acquiring Transylvania-based brewer Bere Mures for an as yet undisclosed fee. As of 2007, Heineken owns over 119 breweries in more than 65 countries and employs approximately 54,004 people. 5. Positioning 66. Brand Strategy Building a winning brand portfolio centered around Heineken. Their brand strategy is to build a strong portfolio that combines the power of local and international brands and which has Heineken at its center. The consistent growth of Heineken requires solid creative brand management, which they always coordinate centrally. For the Heineken & Amstel brands, they develop and maintain central guidelines and standards for brand style, brand value and brand development. 67. Brand Strategy Heineken applies the following global brand strategy: â€Å"Our brand strategy is to build a strong portfolio that combines the power of local and international brands and which has Heineken at its center. (Heineken N. V 2005) 68. Brand Strategy 69. Heineken Brand Dashboard Heineken introduce a standard for measuring brand performance. Heineken brand Dashboard is a new system for measuring and reporting all essential keys performance indicators on sales, marketing and finance relating to the Heineken brand. This tools will make it easier to diagnose brand health issues and to have a consistent vies of the most successful growth drivers for the Heineken brand across the business. 70. Other Brand The Company’s other brands with some international distribution are Amstel which sold 630 million liters, Buckler, a nonalcoholic beer, which sold 90 million liter and Murphy’s Stout, recently acquired. As a result of acquisitions, Heineken also oversaw the brewing of many local and regional beer brands marked by its subsidiaries, such as Bir Bintang, the leading Indonesian brand. 71. Thank you

Diversity Management Essay Example | Topics and Well Written Essays - 1750 words

Diversity Management - Essay Example This discussion stresses that different types of discrimination reflect the aspects which were mentioned while exploring the notion of diversity. In other words, a person can be discriminated again because of featuring a particular characteristic. For example, a company may be willing to employ young employees since they have a better physical condition, are generally better at adopting new technology and can find common language with the clients. With this in mind, some employers might be willing to dismiss employees only because they are â€Å"too old†. As the paper states the people who belong to the majority provide the employees who represent the minority with worse working conditions and do not allow them to be promoted. In spite of the fact that there is no explicit mentioning that a person who qualify for promotion should belong to a particular race, it becomes obvious that some races receive better jobs and others – do not. A similar situation in a pharmacy sto re in the United State: the African American employees were often assigned to less desirable stores and had to work in conditions that were worse than their white counterparts. As one can clearly see the employer did not want the people from a different race to be successful on the job. Another example is found in the UK with a police office of colour being denied of promotion for racist reasons. Nowadays, the equality of genders is something that is being widely promoted and is supported by the applicable legislation. In spite of the fact that a gender gap exists, it is closing slowly, but surely.

Special Education Essay Example | Topics and Well Written Essays - 750 words - 1

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Operating a truck fleet annual fees Essay Example | Topics and Well Written Essays - 750 words

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Equalization in Canada verses Equalization in Australia Essay

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The Atlantic Economys Contribution to the Industrial Revolution Essay

The Atlantic Economys Contribution to the Industrial Revolution - Essay Example In addition, the bullion trade with the Americas created a concentration of capital that allowed for the economies of scale required for the promotion of the specialization of labor and large-scale investments. While all these components contributed to the Industrial Revolution, they were in fact small contributions that hastened and enforced the Revolution, but were not the primary cause. Transportation was instrumental in stimulating trade in the centuries before the Industrial Revolution, but may of made only small contributions to the overall economy. Bristol, during the 17th century was the central hub for the voyage to the Americas. While by 1630 there were relatively few vessels making the trans-Atlantic crossing to the American plantations, by the turn of the 18th century this number would swell to over half of the vessels leaving the port (Sacks). These ships were bound for Virginia, the West Indies, or Newfoundland, and by 1700 commercial American sugar and tobacco had become a trading staple (Sacks). Certainly trade was important for Britain during this period for raw materials as well as exports of goods to the slave driven plantation system. However, even as late as 1790, after the Industrial Revolution was well under way, the Americas only accounted for 18% of European exports, while exports to Africa to support the slave trade amounted to only 1% (O'Bri en, 4). The real growth in trade would not take place until the 1840s when Clipper Ships were able to make more voyages and handle more fragile cargo (Jones). Trade and transportation to the Americas may have contributed to the growing export market, but was not a major cause for the Industrial Revolution. While the export market had only a marginal effect, the importation of agricultural products may have been even less significant. The agricultural processes necessary to support a growing urban population had been in effect well before the discovery of the Americas. In addition, raw materials needed to sustain long-term production and growth were already available in Europe. According to O'Brien, sugar and cotton had been transplanted to Italy, Iberia, and Southern France prior to 1492 (11). The introduction of maize from the Americas would have no substantial impact on the English diet until the middle 19th century after the Industrial Revolution had been under way for some decades (O'Brien, 11). More important to the Industrial Revolution than raw materials was the mercantilist system of protections and the reservation of the final processing into finished goods (Darity, 165). This assured that capital would continue to flow into Europe. Raw materials and the foodstuffs necessary t o sustain the factory system and an exploding population were all available outside the Atlantic economy well before the Industrial Revolution. The formulation of the Industrial Revolution demanded a ready supply of capital for investment. Bullion from the Americas created a hard international currency, but it was not been instrumental in developing concentrated capital. The large-scale introduction of precious metals from the Americas resulted in a high rate of inflation. This

CMG490 MOD SLP Essay Example | Topics and Well Written Essays - 500 words

CMG490 MOD SLP - Essay Example al criteria as the system alerted when a contract was close to expire, had mistake proof that informed managers on contract dates, and observed regal standards in meeting all regulatory criteria before a contract is executed. Saxena (74) regulatory compliance has to be addressed in details to avoid costly penalties, and even cancellation of contracts by a government. The company has detailed system that ensures all regulatory mechanism in contracts are met; contracts have to go through the required regulatory approval before commencement. In contractual criteria, Apics (6) argues that a company has to develop and put in place measures and strategies that offer an integrated action plan in achieving the desired level of performance, as well as process maturity, which addresses all components of contract management, capability, and cover the contract period. For example, the company in question can adequately compare and analyze data from several contracts, they can report and analyze a contract by a particular vendor, and conform to the required contractual terms. On the other hand, the company meets some procedural criteria in that standards are used in gauging and analyzing each contract, there is strict adherence to legal and regulatory requirements, and each contract is considered and analyzed before it is commences to ensure it meets all the laid down criteria. Despite the above strengths, the company has glaring faults in its contractual system that makes it prone to major risks and even may edge closer to closure. For example, the company does not coordinate contracts across departments and cannot locate any contract in a short time with ease or any reliability. This indicates that in procedural approach, the company cannot manage its contracts effectively; they cannot link different departments to analyze all the details and have a holistic contract management system. The system cannot facilitate maintenance of a contract portfolio, implying the company

Methodology Assignment Example | Topics and Well Written Essays - 3000 words

Methodology - Assignment Example All researchers base their work on philosophical assumptions. A researcher works within a parameter of socially influenced outlook, and there so the initial assumptions are always taken for granted. Generally speaking, philosophical assumption is deduction made by the researchers based on his previous knowledge and perspective of the concerned subject (Scotland, 2012). There are three kinds of philosophical assumptions that form the root of a research methodology. The structure of a research is consisted of ontology, epistemology, methodology, and methods (Scotland, 2012). Ontology can be defined as the study of a subject’s reality and deals with the question of â€Å"what is† (Scotland, 2012). The researcher needs to define his perspective concerning the subject based on its real form and implications (Scotland, 2012). Epistemology is concerned with knowledge that is collected from field research (Scotland, 2012). Epistemological assumptions are born from study of data that are collected and assimilated by the researcher (Scotland, 2012). It is an establishment of relation between the â€Å"would-be-knower and what can be known† (Scotland, 2012, p.9). The structure of a research is confined within ontological and epistemological assumptions. All the assumptions that are made by the researcher are based on guesswork (Scotland, 2012), and so the philosophical aspects of the research can never proven as completely true or false (Scotland, 2012). The ontological and epistemological assumptions differ with each research since each subject has its own definition of reality and therefore the research approach is also different. Methodology is the defined course of action which is reliant on the selected methods of research (Scotland, 2012). Therefore, methodology is the process and reasons of data collection and deduction (Scotland, 2012). Methodology is the manner in which the researcher confirms or refutes his

The News Media Characteristics Research Paper Example | Topics and Well Written Essays - 1000 words

The News Media Characteristics - Research Paper Example The aim of this investment is to furnish free, dependable, faultless, boundless and important data that a vote based system requires. Participatory news coverage is a notch up, with eminent wonder in which there is next to zero publication oversight or formal journalistic workflow managing the choices of a staff. Rather, it is the consequence of numerous concurrent, disseminated discussions that either bloom or rapidly decay in the Web's informal organization. While the eruption of weblogs is a later wonder, the thought of taking advantage of your group of onlookers for new views or transforming book lovers into correspondents or reporters is definitely not. Weblogs or writes as they are generally known, are the most dynamic and amazing type of this support reporting. These individually distributed frameworks have offered ascent to a sensation that shows the markings of unrest by giving anybody with the right ability and vigour the capability to be heard far and wide on the Web. They are redesigned online diaries, with converse sequential entrances and various joins that give up-to-the-moment undertakes the journalist's existence, the news, or on a particular subject of investment. Regularly riddled with obstinate or clear and reasonably objective (Romenesko, 2008) Development of weblogs has been to a great extent powered by more terrific access to transmission capacity and ease, frequently free programming. These basic simple to-utilize apparatuses have empowered new sorts of coordinated effort unlimited by time or geology. The effect is a development of new social examples and means for self-statement. Write like groups like have permitted an incalculable number of voices to take an interest while supervising a social request and furnishing a suitable channel on talk. The exceptional thing about them is that they bring new voices into the national talk on different points, and help construct neighbourhoods of investment through their accumulations of connecti ons. (Sen. Trent Lott, 2002). This raises some imperative inquiries: If participatory reporting has climbed without the immediate help of prepared authors or news industry activities, what part will standard media play? Also are standard media ready to surrender some control and energetically work together with their gatherings of people? Additionally will an educated and engaged purchaser start to edge the news driving force from the grassroots? Furthermore, will reporting's ethics persist? My opinion on the new trend toward participatory journalism is that citizen journalism has turned into a sensation of between participatory news coverage between the normal person and the native media is turning into another rising pattern in gathering and disseminating of news. It is not dependably conceivable for the media to be available all over the place so they search out native columnist with the guarantee of free attention. This association prepares between the media and the normal subje ct gains both ways. ii. Next, after reading the required bibliography, give your opinion of the new trend toward "participatory journalism" which was discussed in this week's bibliography reading. Do you believe that cell phone photography and citizen reporting will catch on in America, and do you see any relationship between such trends and the possibility for real political reform?     

The Impact of Japanese American Internment in the US Essay Example for Free

The Impact of Japanese American Internment in the US Essay The internment of hundred of thousands of Japanese Americans during World War II is one of infamous blotches in the United States’ experience with racial discrimination and human and civil rights violations. Although less discussed in the history books than the country’s fight against discriminatory practices against the African Americans, the incarceration of the Japanese Americans, nevertheless, has tainted the nation with guilt. The reason for this is that the incarceration did not have profound effects on the positive outcome of the war. Instead, it only meant the alienation and the violation of the members of a certain race that the US government judged with sweeping generalization as the enemy. The impact on the Japanese Americans was definitely negative. They had to bear the harshness of living in substandard conditions and, worse of all, the racial prejudice that they suffered from the eyes of the American public. On the other hand, the stigma was felt and continues to be felt by American society itself. The internment has been considered as another shameful chapter in the history of a nation that prides itself of being a promoter of freedom, democracy, and civil rights. The arrival of Japanese into the country had been occurring a century before World War II. The more significant increase in migration however occurred in the 1890’s. Before Pearl Harbor was bombed, the single devastating event that prompted the US to got war against Japan, government statistics already confirmed that there was nearly 200,000 people who were either born in Japan or were with Japanese ancestry. The US mainland, particularly the states along the Pacific coast were home to more than 125,000 of these people while the 150,000 were in Hawaii, which was then just a territory of the US. The death toll and the destruction brought about by what was considered as a treacherous act by the Japanese in Pearl Harbor changed the image of the Japanese Americans in the eyes of the Americans. Spurred by the government’s own paranoia over the existence of these people within the country’s backyard, the American public began to treat the Japanese Americans with contempt and distrust. They began to see them as â€Å"American citizens with enemy faces. † (Daniels et al 12) The paranoia was initiated by a government report on the Pearl Harbor attack that came out in January 1942. Penned by US Supreme Court Justice Owen J. Roberts, the report without much evidence alleged that the Japanese Americans in Hawaii spied for the Japanese navy in preparation of the attack. Barely a month after the report came out congress members of the west coast states sent the US president a letter that recommended the immediate evacuation of Japanese Americans in their respective states. As the members of congress made their move, the US Army’s Western Defense Command also sent a memorandum to the Secretary of War that advised the removal every person of Japanese descent from the entire west coast area. In response to both recommendations by the members of the legislature and by the military area high command, President Franklin D. Roosevelt signed the Executive Order 9066 which provided blanket authority to the Secretary of War and all military commanders to implement the recommendations. One part of the memorandum that influenced the President in issuing EO 9066 stated that â€Å"in time of national peril, any reasonable doubt must be resolved in favor of action to preserve the national safety, not for the purpose of punishing those whose liberty may be temporarily affected by such action, but for the purpose of protecting the freedom of the nation, which may be long impaired, if not permanently lost, by non-action. † (The War Relocation Authority) The President and his advisers clearly knew that the internment of the Japanese Americans could gravely affect their basic human rights. Nevertheless, driven by the sense of urgency to protect the country from the enemy, they would rather incarcerate thousands of innocent Japanese American civilians than be at risk from spying activities by a few if there were any proven. The process taken to implement the internment was tainted with violations of the Japanese Americans’ right to privacy. The United States Census Bureau, a department ran by civilians for purely civilian functions, was employed to assist in identifying individuals and families who should be sent to internment. It took a role in spying neighborhoods and gathering information on Japanese Americans. The bureau vehemently denied this role but in 2007, after several decades, this was finally proven. (Minkel) The US government in 1988, under President Ronald Reagan, came out with a legislation of an apology for the internment. It stated that the decisions and actions of the US government regarding the status of the Japanese Americans anchored on â€Å"race prejudice, war hysteria, and a failure of political leadership. (100th Congress) As a result of this legislation, the US government paid more that $1. 6 billion to Japanese Americans who were victims of the internment or were heirs of those who suffered it. It was just that, although late by several decades, the US government issued an apology and paid reparations for the Japanese American victims of the mass internment. The sense of alienation and injustice resulting from mandatory evacuations was already painful. Making it even worse, was the sub-human conditions in the internment camps and the separation from their properties and livelihood. The barracks in which the internees, many of these families, were made to live in barracks with barely insulation from the hot or cold weather. Many of the barracks did not have plumbing as well as facilities for cooking. Some of them even had common toilets. Since the barracks were mostly built by civilian contractors who usually made the military’s camps, these were naturally unsuitable for family living. Some of the internment facilities such as the Heart Mountain War Relocation Center in Wyoming may have names that did not actually reflect the living conditions of the internees. In fact, the Heart Mountain facility actually appeared like a concentration camp with a â€Å"barbed-wire-surrounded enclave, un-partitioned toilets, cots for beds, and a budget of 45 cents daily per capita for food rations. † (Myer) The mandatory evacuation was done hastily, with the military employed to enforce it. Due to such short notice, many of the internees were not able to prepare enough food and clothing for their stay in the camp. Herded by the military into mass transport systems, they were not informed of their respective destinations or the location of their assigned camps. Because of this, they were not able to bring clothes suitable for the climates in which their camps were. A great number had to make do with the thin clothing usually worn in California as they struggle with the harsh winters in Wyoming. Most of the internees consequently lost valuable properties due to the limits of properties that could be brought to the camps. Japanese Americans who had stable employment were naturally forced to leave their jobs permanently. The Japanese Americans were treated unequally. Although they all lived under the same subhuman conditions of the internment camps, the nissei or those who were born in the US and were granted citizenship and their children were give preferential treatment. On the other hand, the nikkei, who were immigrants from Japan and who did not hold US citizenship, were treated with suspicion by the authorities heading the military zones of which the Pacific coast was subdivided. Stricter rules were also applied to them while they were in the camps. As a consequence of their incarceration, Japanese American children experienced difficulties in their studies. Although basic education was still provided in the camps, the system it employed was not only meant to teach children the necessary academic subjects. Education was also made as a channel for anti-Japanese war propaganda. The camp schools were not conducive to learning. There were very few books, teaching aids, and schools supplies for the students to use. Heating was also quite poor, making the children vulnerable to sicknesses. However, what made the educational system worse then was that it embedded shame and hatred for being of Japanese descent. The effect of the daily dose of war propaganda that they experience was such that â€Å"once in a while a child would confide timidly about not wanting to go to school- ashamed of being Japanese in front of his teachers who read every morning from a newspaper about the horrible Japanese soldiers and how fine American soldiers were fighting and winning. (Hirabayashi 45) The traditional way of bringing up families was destroyed by the internment. Parents found it difficult to discipline their children because the living arrangements in the barracks did not allow them so. If they insist on raising their voices while scolding their children, they would certainly annoy their neighbors with whom they share a common thin wall. Because of this, â€Å"the nissei children, for their part, often ate with their peers in the mess hall and roamed around the camp in packs, thus further escaping the influence of their elders. (O’Brien Fugita 62) As are result of this, it was common for internment camps to have problems with juvenile delinquency. Experiencing the difficulties of living in the internment camps had a great impact on Japanese Americans in the duration of World War II. However, it was not the certain degree of depravation that they encountered that was serious enough for them. It was the psychological effect of the incarceration that was more overwhelming. Internment camp administrators admitted that they observed many Japanese Americans showed signs of depression. They also observed that the feelings of insecurity and helplessness were prevalent in the camps’ population. On the other hand, there was quite a number who expressed apprehensions of living outside the camps and be with mainstream society. The reason for this was that they knew of the rabid anti-Japanese propaganda being spread around and accepted by Americans. They were afraid of integrating themselves in a society that might still consider them as enemies and suffer worse racial discrimination in the end. The internment, therefore, only embedded in them fear and hatred against themselves or against other races. After the war, Japanese American internees were released into mainstream society. They tried living as normal as they once lived before the internment but many of them found it difficult to recover. The no longer have the shops, farms, and jobs which were their sources of living. Opportunities of regaining these were bleak as the general population still tended to treat them with contempt. While before they share the same fate as the African Americans as victims of racial discrimination, after the war, even the African Americans tended to treat them as a lesser race. Several years after, adults who were then young boys and girls in the internment camps still experienced episodes of depression. A former child internee wrote that even after all those decades, there were still times when remembered his experience in an internment camp, as well as the â€Å"feeling of isolation and abandonment. (Tateishi 130) Aside from these depressing memories that former internees continue to suffer, they also suffered confusion of their racial and national identity, especially the nissei. Mary Matsuda Gruenewald, another former child internee, remembered a time when she was made to do a Japanese dance inside the camp; â€Å"vulnerability and fragility exposed my old confusion: Am I Japanese or am I American in this barbed-wire camp, about to perform a Japanese dance? † (Looking Like the Enemy 69) The impact is still experienced by Japanese Americans of this generation. They still â€Å"have trouble feeling at home in their adopted country. † (Alfaro 206) They still fear the possibility that the people of other races upon seeing them would remember them as enemies who had the chance of partaking the opportunities offered in the US. Majority of the American public still has to know the truth about the internment of Japanese Americans. This sad part of history should have a positive impact on society, making the people more vigilant against various forms of racism.

Water Conservation Essay Example for Free

Water Conservation Essay Will there be enough water for a more crowded world? The adult human uses on average about 100 gallons of water a day. Only about 2.5% of earth’s water is fresh and only 1% is actually attainable for usage. The available water on earth has not changed. The same water we have today has been recycled for millions of years, we are not gaining any more. The time to do something is now. In this essay I would like to remark on the past, present, and future of water conservation. We use much more water today than we ever did in the past. With new technologies and fashions, we use more and more water every year. Not only do we have luxuries that we didn’t have a hundred years ago, our world population has more than tripled since then. Yet our supply of water is not changing. Water has gone through the same replenishing cycle since our world began, and we are using more then ever. Now is the time to make sure we conserve. We have an obligation to our future. With world population growing at the rate it is, we must take precautions that those ahead of us don’t suffer because of our negligence. Water is life; the number one necessity for survival. Not only must we conserve now to prevent future problems, we need to teach the coming generations the importance of our water, that they in turn can make sure nothing will ever happen to bring about disaster in the form of water shortage. As we can see, water conservation is a much larger issue now than it ever was in the past. What we do now makes a difference. We must do all we can to make sure our future is safe. Water conservation is a practice in which people, companies, and governments attempt to reduce their water usage. The goal of water conservation may be to address an ongoing water shortage, or to make lifestyle modifications to be more environmentally friendly. In the late 20th century, water emerged as a major issue, especially in the developing world, where many people lack access to safe drinking water, and the issue of water conservation began to attract a great deal of attention. One of the most obvious reasons to practice water conservation is in a situation where water supplies are limited. An ongoing drought can restrict supply, as can a change in water policy, especially in an area where people are dependent on water from other places. Desert regions, for example, rely on water which is shipped, trucked, or moved through aqueducts, so distant policy decisions can directly impact the amount of water which can be accessed in these areas. Water conservation may also be practiced in response to rising water prices. The cost of water is usually contingent on how easy it is to access, how far it must be transported to reach the end consumer, and how much it needs to be processed in order to be rendered safe. Water treatment can get extremely expensive, causing water prices to rise, and water prices also grow when water supplies are tight. From an economic standpoint, water conservation keeps water bills down to a manageable level, and it frees up water for other uses. Some people encourage the practice of water conservation because they would like to promote the sustainable use of water. While water is a renewable resource in a sense, every time fresh potable water is used, it takes a long time for that water to re-enter the water supply, as it may become contaminated by chemicals, bio hazardous materials, and so forth, requiring extensive cleanup before it can be re-used. Using water for things like gardens, car washing, and industrial production may be frowned upon in some communities where people would prefer to reduce the overall amount of water they use so that clean water will be available to future generations and other regions of the world. A water conservation order may be issued to oblige citizens to conserve water in some communities. Conservation orders are often issued when water supplies are low, and officials are worried about running out. They may also be used to mandate water conservation for environmental reasons. Typically, water conservation orders restrict water use by setting rules about how and when water can be used.

Impacts Of Tourism Industry In Asia Pacific

Impacts Of Tourism Industry In Asia Pacific Tourism industry nowadays is one of the worlds largest and dynamically developing sectors of external economic activities. For most of the country, tourism industry is the major economic and social phenomenond social phenomen the ground of and it has been predicted that it could be the largest income-generating source for a country in the coming year because tourism industry is the three main international industries along with the petrol and motorized vehicles. Southeast Asia is full and rich with the cultural and heritage sites which are worth for preserving and conserving. For the people in the country, these places help them to understand about their past, enrich their present lives and lay the foundation for their future generations. They inhabitants continue to practice and learn from their traditional beliefs, social practices and ritual and to use traditional management regimes to sustain the monuments and surrounding landscape that have nurtured them for several generations. Tourism is one of the worlds most profitable and fastest growing industries, if proper manage by the government of a country, which can be the effective tool for the conservation of culture and heritage sites and nature environment. It offers many economic benefits to the public and communities living in or near the cultural and heritage sites in terms of working opportunities, vitalization of the traditional crafts and cultural practices and opportunities for the inhabitants to express pride in their culture. Problem statement However, the uncontrolled tourism can also cause irreversible damage to physical and intangible heritage resources. These cultural and heritage sites in Southeast Asia region are under threat from different aspects and issues, such as the passage of the time, the forces of nature and disaster, modernization, uncontrolled development and population growth because these cultural and heritages sites is the powerful and strong magnet for the tourists who is interested on the rich cultural experience. Due to the high growth and development rates of tourism industry, volume of the foreign currency inflows which is considerable, infrastructure development, and introduction of new management and education experience dynamically might affect several different sectors of the economy, which might cause some impacts to the social and economic development of the country as a whole. This research intends to investigate and search on what are the impacts that the countries in Southeast Asia are act ually facing, and examine the impact and how does the impact affect the countries in Southeast Asia. Also search on whether the government come out with any way or method to overcome such impart in the country. Research objectives Due to the preserving and conserving of the cultural and heritage sites, every country will come out different ways of management. Tourism industry will affect various aspects and issues within a country which bring a lot of impacts. Then publication is now focusing on the impact of tourism in every Asia pacific country. The uncontrolled tourism will cause different damages and impacts to both the economy and social sectors. To study on the impacts of tourism industry in Asia pacific region, may help to improve the advantages and prevent the disadvantages within the country. Research question -What are the impacts that the countries in Southeast Asia are actually facing? -What is the most common impact that the countries in Southeast Asia is facing? -What is the cause of the impact? -How does the impact affect the countries in Southeast Asia? -Is there any way or method to overcome the impact? Hypothesis statement Impacts can be divided into positive and negative impact. According to the impact of tourism in each country, it possibly will greatly affect the country. Normally the economic impact of tourism in each country is positive impact. As for social and environmental impact, these possibly will cause many social issues and problems if the government of the country did not handle it properly and apply or set any law enforcement. The morality in the country might get worsen and tourism industry will fall greatly due to the social issues and problems. Tourists would not like to travel to such a place which has many issues and problems. Environmental impact of tourism is more likely that the cultural and heritages site will be destroy by the exceed amount of tourists and also those who do not have the perception of recycle. The discharge of sewage will increase and it will destroy the beautiful natural environment in a country. Once the government able to sustain the environmental and stabili ze the social problems and issues, then it will improve the tourism industry and attract more tourists. Theoretical and conceptual framework The purpose of this research paper is to research on the positive and negative impacts of tourism in Southeast Asia. The report would like to inform about the impacts that tourists might have to aware of when they travel to Southeast Asia countries. This research proposal is mostly use the information that can be obtained from some journals and websites. From those journals and websites, researcher is able to obtain the information on impacts of tourism in Southeast Asia countries such as Malaysia, Singapore, Thailand, Burma, Indonesia, and Philippines. It is important for researcher to use the true information and facts in order to convince the tourists about the positive and negative impacts of tourism in Southeast Asia. By informing the tourists about the impacts, then the tourists can have more awareness in their tour and travel in Southeast Asia. With the true information and facts can also know that how the impacts will affect the economic, social, environmental and etc. sector. It is also to research on what actions have been taken or rules and regulation or law enforcement by the government of the countries in Southeast Asia. View on tourism in Southeast Asia Impacts of tourism in Southeast Asia Impacts of tourism in Malaysia Impacts of tourism in Burma Impacts of tourism in Thailand Impacts of tourism in Singapore Significance of study The purpose of this proposal is to find out the impacts of the tourism in Southeast Asia countries. Most of the social impacts of tourism in Southeast Asia are facing the sex tourism which is actually quite serious. Sex tourism is one of the problems that spread disease and from the research, there are some say that tourists from other countries do brought in the disease sometimes. There are also positive impacts of tourism and most of the country gets benefits from the tourism industry. Economic do improve and generate many jobs opportunities from the tourism industry. But it also bring harm to the environmental impact because the rapid growth of tourism industry, the government of the country will build more infrastructure in order to increase the carrying capacity of the tourists every year. Scope and limitation This research paper is only emphasizing on the impacts of tourism in Southeast Asia. To understand the view from the people so I actually trying to get some books or journal which specify on certain topic. The collection of the date is restricted because there are many books and journals cannot be read due to the copyright issues. Therefore, researcher gets as many as data and read. After read then try to elaborate and briefly explain on what written on the data. Basically the research is done purely based on the researcher own opinion and thoughts from the information and data obtained. All the data and information are limited and can be found and obtained from the websites and journals which are free. Chapter 2: Literature review 2.1 Introductions on impacts of the tourism Tourism is greatly affected and impact on the local communities in every country in the world. It can be both a source of income for a country, understanding towards a country and also a destroyer and corrupter of the cultures, social and environment in a country. The impacts of tourism are a popular and common topic in every country since tourism industry is now one of the largest industries in the world. Usually the most common impacts of the tourism industry we can found are the economic, environment, social and health aspects. By using the literature about the tourism as a baseline, should be able to found some impacts in each of the country and try to identify ways in whether these impacts can be affect positively or negatively. Tourism is able to bring benefits to a society or country in variety and different ways, yet there are also some inevitable negative impacts of tourism. Tourists and visitors are actually stood quite an important role towards the impact of tourism in a c ountry. Tourists and visitors should be able to be attentive to the positive impact and aware for the negative side of the impacts. 2.2 Impacts of tourism in Malaysia Tourism industry has greatly impact on Malaysia because tourism industry is the second largest industry in Malaysia. The social impact of tourism which Malaysia is facing is the growing industry of human trafficking. Sex tourism is a very common negative impact which can be found in all over the Southeast Asia country. In the sex tourism industry, majority of it are children which below the age of 18. Exploitation is normally driven by the wealth, poverty, unfair development, races and gender discrimination, corruption of traditional and cultural practices, lack of political will to end it. Based on one of the journal, most of the Malaysian children and women are sent to Singapore, Hong Kong, Taiwan, Japan, Canada, USA, Europe and Australia for prostitution. Otherwise, women and children from China, Thailand, Indonesia, Philippines, Vietnam, Cambodia, and etc. are sent to Malaysia for commercial sex exploitation and the low income labour. Female from the village and rural areas in Ma laysia are also trafficked for the same purpose. There is a huge demand from the tourists who are intentionally travel for the sex tourism. Moreover in Malaysia, the illegal organized crime groups are believed to be involved in sending the Malaysian female and children to other countries and also receiving the illegal entry into Malaysia. When the sex tourism has been started in a country, the amount of tourists who travel for sex tourism will only increase and that will worsen the situation in the country. The government of the Malaysia should come out with some stricter rules and regulations in order to implement and enforce the rules and regulations to tackle the sex exploitation by prevent and tracking the victims from migrant workers and people arrested for prostitution. Government should also increase their efforts to prosecute and punish those who receive benefits and advantages from involving in the sex exploitation. Another than that, tourism industry has bring rapid damage to the ecosystem of the cultural and heritage, natural and popular sites. In Malaysia there are many beaches and Tropicana forests which are naturally and have many tourists every year. Many private or government company wish to get profit and they keep on develop on these natural environment. However, the uncontrolled development like building the mega infrastructure and resorts along the beaches has caused the major destruction to the natural environment. The discharge of sewage and rubbish from the development destruction of the ecological environment can also be the result of the development such as habours, resorts or airports that built along or nearby the beaches. Many organizations have pay attention on this aspect and issue and suggest that preserve and conserve the sustainable ecological environment than uncontrolled development and causing harm and destroy the ecosystem. Malaysia is a country that has different cultures since long time ago and the cultural mixing is very common in Malaysia. The mixing of cultural does help in improving the tourism industry. The development of the tourism has actually help in enhance the tourists perception to Malaysia. Tourists who travel for the experience of cultural mixing would like to travel to Malaysia for the different and various cultures. Yet with the different and various cultures, Malaysian is able to live in a harmony and peacefully which is actually can be the example or prototype to some other countries. Government of Malaysia will conserve and protect the cultural and heritage sites. This may help to local people and also the future generations to learn from their traditional beliefs and also social practices. Tourism industry also brings impact towards to economic sector. Nowadays the tourism industry is one of the largest industries in Malaysia. In year 2007, Malaysia started to promote their tourism industry with the slogan Malaysia, truly Asia. Based on the reports, the total amount of tourists receive is increasing year by year. Government decided to develop in the tourism industry and they promote the country with the slogan Malaysia, truly Asia because of the cultural mixing in Malaysia. The receipts from tourism are shown rapidly growth and the spending power is also increase. To many tourists, Malaysia is a shopping paradise which the exchange rate is considerate compare to Europe countries. There are a lot of shopping mall had been built in order to improve the economy of the Malaysia. Many resorts and hotels companies decided to invest in Malaysia due to the high growth rate of tourists. It can offer many working opportunities for the Malaysian and able to reduce the unemploymen t rate. All of these have the substantial impact effect on economy of the country. It is able to increase the GDP of the country, reduce the unemployment rate and generate employment, improving the foreign exchange rate and also the economy of country. All the industries which related to tourism industry could be also improve and lead to expansion. 2.3 Impacts of tourism in Singapore Singapore is a country which located at the south of West Malaysia. Singapore is one of the best cities in the world. Its economy is often ranked within the world top ten most competitive and innovative city. Singapore is a small but highly developed country and it consists of 75% Chinese, 14% Malay, 9% Indian, and 2% others. It is the same like Malaysia which is also the cultural mixing country. Singapore is a popular travel destination, and the tourism industry is one of its largest industries. Somehow, Singapore is also well known for the sex tourism in the country. Many tourists travel to Singapore will travel to the district which is actually well known for sex trade. In the district can actually see that there are female from other different countries who are working on the commercial sex exploitation. Based on the research, there are increasing numbers of young girls in Singapore are offering sex for sale. This is the negative social impact of the tourism because there are many tourists actually travel to Singapore and looking for the sex tourism. The sex tourism in Singapore is actually quite famous but however, the government of Singapore did not take much action. The government of Singapore came out with some law enforcement effort in control the amount of trafficking in persons in order to prevent trafficking, especially the commercial sex exploitation. However, the law enforcement doesnt seem efficiently and the sex tourism is still a serious issue and impact for Singapore. This may because the tourists that travel for sex tourism are quite in a big amount and it does help in improving the economy in the country. The GDP and economic in Singapore are always one of the top in the world rank. It has one of the busiest ports in the world and it is the fourth largest foreign exchange in the world. There are many international companies in Singapore which make it one of the busiest countries in the world. Based on the research, the GDP of Singapore is growing year by year. Recent year, there are some entertainments like casino resorts and universal studio grand opened up in Singapore and these sites have become another main tourism attraction. The opening of the casinos is able to attract many tourists who travel for gambling and it may strongly and dynamically improve the tourism industry in Singapore. In order to control the social impact of opening a casino, the government of Singapore comes out with certain rules and regulation to prevent the Singaporean from addicting to the gambler. For the local the entry fee SGD100 per entry will be charged whenever they want to enter the casino or purchas e the annual entry pass for SGD2,000. This is under the Casino Control Act 2006 and the government aim to reduce the negative effects of compulsive gambling. The two casino resorts intend to boost the tourism of the Singapore, they expect that it will generate 45,000 jobs and able to attract 10 million tourists by the year 2015. In economic impact, the government of Singapore handles the tourism well and it increases many jobs opportunities for the locals and also foreign workers. 2.4 Impacts of tourism in Thailand Thailand is a country which located in the heart of the Southeast Asia and it embraces a rich diversity of cultures and tradition. Thailand has the great and proud history of itself, tropical climate and renowned hospitality, the country is a never-ending source of entertainment and enjoyment for the tourists from all over the world. Like other countries in Southeast Asia, tourism is also the major source of income in Thailand. Tourism has been strongly promoted because the government of Thailand believed that tourism promotion will be able to generate the jobs opportunities, raise foreign exchange rates and contribute to economic growth and improved income distribution. In Thailand, the government is actually having the conflicts in water allocation. Thailand would face water crisis in the coming future if the government did not come out with any water management and allocation. Based on research, tourism industry in Thailand is relatively water-intensive sector. By focusing on the tourism industry, which mean the amount of tourists travel into Thailand will increase. Therefor the amount of water been used in Thailand will also increase because more tourists then the demand of water is higher. Tourism do brings a lot of destructive effects. Since the Thailand is having the uncontrolled development on tourism, the government trying to search for the less destructive way and method to reduce the level of destruction. One of the most intriguing sustainable tourism is the rural tourism. Most of the rural areas in Thailand are rich with the cultures, traditions and natural resources, which is able to become a tourism attraction destination. The economic impact of the tourism towards the Thailand is positive because tourism generates more job opportunities, raise foreign exchange rate, and economic growth. But these benefits are mainly for the urban society and city. It did not bring much benefit to rural tourism because most of the profit goes to the urban and modern cities. The profits earn from the taxes and fees return to government and government like not really invest in rural tourism. Most of the cultures, traditions and natural resources are in the rural areas. Therefore , the government of Thailand agreed that the rural areas should be preserved, and conservation of culture, arts, traditions and natural resources are promoted. With the growth in amount of tourists travel to Thailand, it may cause the heavy impact towards the environment. In order to increase the carrying capacity of tourists, the government of Thailand has created more infrastructures, transportation and other facilities which can cause environmental distortion. In Thailand there are a lot of jungles or forests which provide the activities such as jungle tracking and camping. This may affect and cause the pollution to the natural environment. There are many disposal of human waste and discharge of the sewage within the jungle areas and it will cause the environmental impact. The government of Thailand should set the strict rules and regulations in order to protect the natural environment and prevent the increase amount of disposal of human waste and discharge of sewage. Thailand has long been promoted as sex capital in the world. There are many tourists travel to Thailand for the purpose but it brought a lot of problems and impacts especially on the spread of AIDS. The tourists who had HIV might travel to Thailand for sex tourism which actually brought up the cases of AIDS. Government realized the issue and started to promote the use of condoms, in order to reduce the cases of AIDS. Yet the AIDS cases are still very common in Thailand nowadays. 2.5 Impacts of tourism in Burma Tourism in Burma can bring benefits in a various ways like it helps in opportunities for the economic stability and cultural exchange are severely limited. The tourism in Burma is actually supporting the opportunities of economic stability for the local people. This includes all infrastructures which are built for tourism industry such as patronizing hotels, restaurants and etc. Burma is a country that rich with tradition and cultures and so there will be a lot of different and various handicrafts. Tourists shall buy those handicrafts when they travel to Burma which is actually able to improve the welfare of the locals, they are all generally associated with increased opportunities for women. Burma considered as a country which isolated from other countries, so most of the time the Burmese people will never be able to leave their own country. Whenever there are any tourists from the other country travel to Burma, then only the Burmese people able to learn and experience the cultures from other countries. Tourism industry in Burma is able to bring the Burmese people the cultural exchange and they are able to learn the cultural from outside. Burma is also a country which rich with different and various tradition and tourists who travel for the culture experience, they will be able to learn and study on the traditions and cultures in Burma. It can help in create the awareness of the tourists towards the Burma and there will be increase in the amount of the tourists in the future. Somehow, there are some inevitable negative impacts caused by the tourism in Burma. Many of the tourism association in Burma are run by the government. When a tourist spend money on those government run hotels, using government public transport, employing government tour guide, the income and revenues will go directly to the government which do not benefits any of the citizen and local people. The tourism industry in Burma is actually facing a high degree level of leakage. There are some foreign companies in the economic industry of Burma, and most of the economic leakages are caused by them. They involved in import goods from other countries, international marketing cost and the interest payment which will cause the currency leakage from Burma to other countries. Chapter 3: Research Methodology 3.1 Research Philosophy In this chapter the researcher will briefly explain the ways of the research obtained for this proposal and also which method will be used in collect the data. 3.2 Research method and research design This research will be done using a significant common research approaches and the methods will be used is the qualitative method. 3.3 Sources of data The research only obtains the data with the secondary research which involve the valuable information regarding the facts and true information on impacts of tourism in Southeast Asia. Somehow there are limitations from getting the primary research, so researcher based on own experience traveled to these countries and write for the own opinion. 3.4 Secondary Research Secondary research is normally done before the conducting the primary research. The research for this paper is involved a collection data form different books and journals which can be found from the internet. This research proposal is written based on the data and information got from the books and journals and add on some own opinion.

Shakespeares Measure for Measure Essays -- Shakespeare Measure Essay

Shakespeare's Measure for Measure Game-playing in Shakespeare's Measure for Measure Thieves for their robbery have authority When judges steal themselves Critics have often seen Vincentio, the Duke in Shakespeare's play Measure for Measure, as performing a function similar to that of Prospero in The Tempest. The reasons for such an assumption is clear in the very first scene of the play, as both characters set the plot into motion by exercising their power, withdraw to observe events from behind the scenes, then return to restore order at the end. The Duke, seeing that the city of Vienna has degenerated and is desperately in need of reform, decides to remove himself from the post for a period so that his successor Angelo can rectify the problems, even though those problems were created and nurtured by the over-indulgence of the Duke himself. The Duke is practical, he is aware that a sudden strict application of the law might destroy or tarnish the legendary reputation that he has built up for himself. His purpose is made clear when he says to Friar Thomas; Sith 'twas my fault to give the people scope, 'Twould be my tyranny to strike and gall them For what I bid them; for we bid this be done, When evil deeds have their permissive pass And not the punishment. Therefore, indeed, my father, I have on Angelo imposed the office, Who may, in th'ambush of my name, strike home, And yet my nature never in the fight To do in slander. [Act I Scene iii] Thus Lord Angelo, who subsequently misuses the power that has been bestowed on him, is initially set up to be a scapegoat; someone who has to drive the nail in, a task the Duke evades, fearing the loss of his subjects' good will. From this opening, the plot can, ... ...uthority to outwit Angelo by defeating him in his own game and pardoning him. Just as Angelo has the power to punish, the Duke has the power to pardon, and this seems to be the only moral that Measure for Measure conveys. The problem of the corrupt society remains unresolved. In this context it can still be called a 'problem' play, because the play does not satisfy the problems outlined in the exposition. But if it is seen as a game with the society only as a backdrop then it seems understandable that Shakespeare did not attempt to settle the troubles that beset the society. Bibliography Boas, F. S. Shakespeare and his predecessors. 1968 Eco, Umberto. The Role of the Reader: Explorations in the Semiotics of Texts. 1984 Lawrence, Professor W. W. Shakespeare's Problem Comedies. 1931 Shaw, George Bernard. preface to Plays Pleasant and Unpleasant. 1922

Drugs Essay -- essays research papers

I was powerless over drinking and using... Imagine a cold, unheated apartment in the middle of Hollywood. A bachelor sized apartment. No pictures hanging on the wall, a mattress in the middle of the floor, a hard back folding chair sitting in the middle of the room, a few kitchen utensils and some old pots and pans laid on and around the kitchen stove with no place to go. You could hear the traffic zooming by on Franklin Avenue. When you opened the door with your key, you could see cockroaches running about on the walls and the floors. It felt was cold and smelled awful. The first time I was visited by my then boyfriend, I watched him shoot cocaine, and kept a careful eye on where all the cockroaches were headed. It wasn't long before I allowed him to shoot me up also. It happened in that apartment, the place two sick, suffering addicts, my boyfriend and I, called home. This is the place I remember when I think about taking another drink again. By God's grace, I will never have to go back there again. Thirteen years later, I am still so grateful for my sobriety and abstinence from all mind-altering drugs. I'd like to tell a bit of my story and a bit of my recovery. The feeling I got after cocaine went through my veins, into my brain was like nothing I'd ever felt before. It was sure ecstasy. My body convulsed as the drug took its effect. Time was no longer a part of my world. Who knows how long we spent in that awful apartment. I hallucinated and felt things touch me that weren't real clear to the naked eye. I was truly in another world, an evil, dark world. He always provided the drugs and alcohol. When the drug would start to wear off, panic would set in. I remember wishing I had a gun to kill myself. The pain that set in when my body began to crave more was again like no other feeling I've ever experienced, or want to experience again. I couldn't sleep, I felt extremely hopeless, my body couldn't sit still and my mind would not stop racing. It was absolute hell. Thank God there wasn't a loaded gun ar ound. This is what it was like. I was prey to misery and depression, did not have any real friends, and most of all I hated myself. I knew I could not take any more cocaine. If I did, I wouldn't be writing to you today. However, this is a disease that affects the body, mind and spirit. My mind was gone. If I was offered cocaine, I could not turn it down. I mi... ... me if I ever injected into my neck veins. I thought-I'll stop before it gets that bad. Later on in my addiction I collapsed veins in both sides of my neck. I said I would NEVER sell my body, but Sept. of 1997 I started doing just that. While in my current program, I made the difficult decision to have the family that adopted my first child adopt Amanda as well. I know it was the right choice. I have held the same job at a dog grooming shop for a year, and will graduate this program this year. I am saving my money to get a car. I have found some self esteem and forgiveness of myself. I like myself for the first time since early childhood. Next Fall I plan to go to college to get certification to be a Substance Abuse Counselor, or go to school to learn computer animation or computer graphics. I haven't decided yet. I just know that I want to help other addicts. I attend 12-Step meetings, and spend most weekends with my parents or birth mother. I have learned a sense of responsibility and have learned to take care of myself. I still have hard times, but they are a luxury compared to my problems I faced while on drugs. Just having a nice safe clean bed at night makes me grateful!

Discuss the different kinds of humour in the play. Is it effective Essa

Discuss the different kinds of humour in the play. Is it effective today? What is its purpose? Much ado about nothing is a comedy written by William Shakespeare. There are many kinds of humour in the play. The first kind of humour we come across is the skirmishes of wit between Beatrice and Benedick. Beatrice and Benedick are both sarcastic people and incidentally are sarcastic about each other. Sarcasm is a very good kind of humour, which is still effective to this day. Many people understand sarcasm and it's a good way of putting a point across. The main purpose of sarcasm is probably mockery. Sarcasm is usually used when you say something that you don't mean literally, the point of this particular sarcasm is to tell the audience that Beatrice and Benedick don't exactly see eye to eye and basically mock each other. Another kind of humour in the play we find as we go on is stupidity. This mainly is featured around Dogberry and Verges. Dogberry and Verges have a funny sort of relationship. Dogberry is the more intelligent of the two where as Verges is a little ...

Belonging: Salem Witch Trials and Society Essay

â€Å"An individual’s interaction with others and the world around them can enrich or limit their experience of belonging†. Discuss this view with detailed reference to your prescribed text and choosing ONE other related text of your own choosing. The natural human need to belong is a characteristic of most human beings. The interaction with others and the world around an individual can be a positive, enriching experience or can be a negative, limiting experience. These experiences are part of belonging, and an individual is often left with the choice of choosing wether the sacrifice of loosing ones individual identity and conforming to a group, wether it be a society, belief or authority or choosing to hold onto individuality, independence and freedom is right for them as an individual. This moral dilemma is displayed in the stage play ‘The Crucible’ by Arthur Miller written in 1953, based on the Salem witch hunts of Massachusetts in 1692 and the 1950s anti communist extremist of McCarthyism. The characters of the play are faced with moral dilemma of self righteousness and belonging to ones self or conforming and sacrificing their own beliefs to avoid persecution and isolation from society. ‘Into the Wild’, a film by Sean Penn, is based on the true story of Christopher McCandless, a man who is faced with the ultimate struggle between belonging to society, a family and relationships between other people and the independency and freedom that he so surely seeks. Both texts use techniques such as irony and contrast and setting to convey the ideas of interaction with the people that are around them and the world that they live in and how the experiences shared can change an individual’s perspective on belonging. In the opening scenes of the play ‘The Crucible’ by Arthur Miller, key ideas of persecution of those who don’t belong and of those who choose not to conform to the strict rules of the Puritan society that the city of Salem believed in and the consequences and perspective of an individual’s need to belong are beginning to be expressed. Abigail, an orphan of low social standing in the town, who is of a manipulative, vengeful and deceitful manner, who longs to belong in the community as more than just an orphan begins to twist the thoughts and actions of the other girls in the community such as Mary Warren, Betty Parris, Ruth Putnam, Mercy Lewis and Tituba in hope of saving her own dignity and the little respect she holds in the ommunity and to avoid persecution for disobeying the strict Puritan belief of no dancing and recreational activities that herself and other girls in the town participated in the woods the previous night. By using threats and fright Abigail manipulates Betty, Tituba, Mercy and Mary into sworn secrecy, â€Å"Let either of you breathe a word, or the edge of a word, about the other things, and I will come to you in the black of some terrible night and I will bring a pointy reckoning that will shudder you† (act one). Through acts of desperation and vengefulness Abigail is able to take advantage of the talk of witchcraft throughout Salem that Tituba has been accused of. Seeing it as a chance to bring down Elizabeth Proctor, John Proctor’s wife’s reputation in order to receive affection from John Proctor Abigail hopes to bring persecution upon her by accusing her of witchcraft, this is seen in act two when Mary Warren informs the Proctors of her mentioning in court. Abigail is a direct example of how an individual has to choose between conforming to an ideology and loosing moral self consciousness in order to belong, but in this example it enriches Abigail’s experience of belonging as she gains respect and authority throughout the community. The play allows the audience to witness the persecution of innocence such as that of Elizabeth Proctor, Rebecca Nurse, Goody Osborn and Martha Corey, all of whom are accused of witchcraft and Giles Corey and John Proctor who are arrested for crimes against the court. These characters uphold a tight belief in truth and honour over conforming to an ideal that they do not believe in, and are therefore isolated and disgraced by the community when refusal to confess to a false accusation of witchcraft has been set upon them. John Proctor the ‘heroic’ character of the play who makes a strong emphasis on the importance of name and reputation is thrown into inner turmoil as he watches the town turn into hysteria over a fabrication of a scared and lonely girl. Proctor is a man of respect in the town, but it is present that he and Elizabeth do not follow the theocracy of Salem. By not attending church on Sundays and working on the fields, as he despises Reverend Parris and does not want to attend his church sermons, â€Å"I have trouble enough without I come five mile to hear him preach only hellfire and bloody damnation† (act one), Proctor and his family have a sense of disconnection towards the society before the witch trials began. Elizabeth being a sensible, level headed character finds the whole idea of witchcraft humorous nd Proctor being cynical and moderate, can see the desperate plea of the town who is in need of self expression and individual thought. They choose not to belong in order to keep a strong sense of what they believe to be good characteristics and morals. Salem’s hysteria unravels the tight woven knot of conformity and religious ruling, that citizens such as Abigail and Mary Warren who had little respect and authority in the town, gained after claiming witchcraft to be among them. Authority and power held by Abigail, Deputy- Governor Danforth and Judge Hathorne over the citizens that did hold respect and honour previously throughout the town such as the Proctors, the Nurses and the Coreys who refuse to conform to lies and deceit in order to save them selves from persecution and death from confessing to witchcraft, shows how experiences from the world around them can change their perspectives of belonging into a negative, limiting experience that exposes the lies and indecency that was required in order to belong the hypocritical theocracy. The inspiration for the play was drawn from the current issue of the 1950s (the play being written in 1953) McCarthyism, anti communist fight in America and the 17th century witch hunt of Salem, Massachusetts which have a closely relative history with each other and are a form of historical parallelism. Both historical events were the results of extremism, hysteria and terror of a loss of power, authority and sense of belonging in a society. Miller was able to reconstruct the past events and add dramatic, imaginative expression to create a perspective of the idea of belonging to a society and the hardships and oddities that can arise from the need to belong. Stage directions are used throughout the play to emphasise dramatic effect and to allow the reader a deeper understanding of the characters and Miller’s ideas of the event of the play can be deeply captured â€Å"Hale is in a fever of guilt and uncertainty† (act one) is a example of a stage direction expressing Hale’s emotions of his participation in the events of Salem. As Miller himself was persecuted for fostering anti-American beliefs, just as Proctor and many of the other characters in the Crucible had been, the context of the play has a great deal of insight into the struggle of self preservation in beliefs, ideals and morals but also the need to belong to something greater then the individual themselves. The human characteristic of the need to belong is one of the strongest key points throughout the play. All characters wether they are ‘good’ or ‘evil’ truthful or deceitful or confirmative or non-compliance they are in search of a place to belong, whether it be to society, to their family or to themselves. Abigail and the other girls are the obvious characters that are in desperate need of a sense of belonging to society. Their manipulative, deceitful motivation for condemning innocent people to the gallows is an immediate plea for attention and acceptance from the adults of the society. Due to the theocracy of the town of Salem, the girls are forced to ignore all sense of decency and honour in order to feel a sense of power and authority. Abigail is a girl of leadership qualities and is able to lead the girls in their acts of fraud, in the court, in their testimonies and their emotions of the events. The dislodgment of power in the town allows Abigail to persuade honourable but flawed members of the hierarchy of Salem, â€Å"the crazy little children are jangling the keys of the kingdom†. Danforth, Parris, Hale and Cheever who are then themselves thrown into a inner struggle on whether conforming to the girls in order to hold authority or to admit their mistakes and to have peace of mind, just as Hale does by the end of the play. Danforth, Parris and Cheever are characters that are used in the use of irony in the play. Act three set in the courtroom is a scene of high tension and angst and is a good example of irony, Proctor is in a desperate plea to free Elizabeth’s name along with all the other falsely accused, Abigail is at the height of her power, Hale is beginning to regret his support of the court and Danforth is determined to hold onto all authority, theocracy, belonging and truth that is left in the community. This in itself is ironic as Danforth persecutes those who are honest and once had a sense of belonging in the community and pays respect to those who are deceitful and didn’t belong. Mary Warren, a servant girl of the Proctor’s residence is evidence of the human need to belong in act three. Proctor was able to convince her to testify against the girls in the court and to announce that they are frauds and are deceiving the court. But Mary gives into the pressure of peer group judgement when Abigail and the majority of the court turn against her, she claims that Proctor is the â€Å"devil’s man† and â€Å"I will not hang with you† and turns back to the girls for acceptance. Mary finds the persecution of having individual belief to be too great a sacrifice then conforming to lies and deception in order to belong. Proctor by this stage is at his peak of inner turmoil over his secret adultery with Abigail, he out cries â€Å"Whore! Whore! in a fit of rage, signing away his good name. The importance of name to Proctor is a key example of human need to belong. By Proctor signing his away in order to prove Abigail false shows how he is a good man and how he will not conform to society. Mary is a weak character therefore an easy target for Proctor, Danforth and Abigail to manipulate into conforming to their beliefs. Her need to belong becomes somewhat a blank canvas to them as they see her to turn to whatever ideals will allow her to belong. Mary’s testimony of the girls being frauds is brought to a halt when Danforth asks Mary to feint in the court to prove that it was all just lies and games, but Mary’s inability to feint as she does not have the â€Å"sense of it† pushes pressure on Mary that changes the how she feels about belonging and shows that she is unable to look past the need to belong in order to have self preservation and dignity. The pressures of society are too great, this is in total contrast to Proctor, Elizabeth, Rebecca Nurse and Giles Corey who refuse to give up their sense of righteousness and dignity in order to give in to lies and deception. By the end of the play in act four, the characters have discovered their sense of belonging and their need to belong has either been over shadowed by self dignity such as Proctor, Giles and Rebecca Nurse who all accept death over conforming and defying themselves their righteousness, goodness and honesty. Characters such as Hale and Parris have come to realisation of the need to belong may not always be the right thing if it is at the cost of undignified human loss. Both characters, Hale and Parris, are swept with guilt, Hale tries to persuade Proctor to confess and not step up to the gallows, while Parris realises Danforth’s motives and that his own motives for supporting the court were greedy and a sense of shame washes over him. The high climatic ending of the play, where Proctor denies signing a false confession as he was able to find his decency and honour and Elizabeth is able to forgive him, is the final act of the human need to belong, but it shows how the people around an individual will change the need of that sense of belonging. Proctor and Elizabeth realise to be content a sense of belonging to each other is all that is needed. Giles Corey and Rebecca Nurse, find that belonging to decency, honour and truth is stronger then belonging to life in a corrupt society, and Abigail realises that gaining a sense of belonging can not be done through lies and deception. The film â€Å"Into the Wild† by Sean Penn, based on the true story of Christopher McCandless, conveys the idea of an individual’s need to escape a sense of belonging to a society that they find repulsive and ‘corrupt’, but the everlasting need of human relationship and connectedness. Christopher was born into a family of high wealth, and is witness of a dislodged, fractured relationship between his parents. This is thought to be one of the causes of Chris’s dislike for society, as he sees it as a reflection of his family. The film shows how some individuals find a sense of belonging not with humans but with environment around them, but that the human need to belong will always out weigh all other sense of belonging. The story is told in a series of flashbacks and cut scenes, jumping from the past to the present with narration from his sister giving the audience a insight into the context of Chris’s decisions that led him to Alaska and the ‘Magic Bus’ and his eventual untimely death. Chris undertakes a two year journey to Alaska in hope of finding peace and happiness in the wilderness of the Alaskan mountains and to escape the need for him to conform to social normalities that his parents expect him to partake in. Chris just as John Proctor in The Crucible, finds an importance in name, a difference being that Chris finds the need to reject his given birth name and adopt a name he has created â€Å"Alexander Supertramp†, a suggestion of rejection of his parents and the society he is running from and the adoption of an alter ego who believes in freedom and self expression. The name Alexander Supertramp implies ‘super humanness’, strength of independence and great capabilities, values that Chris believes to be important. While Chris tries to escape human relationships, he is unknowingly making new ones that will have great significance on him near the end of his life, and the great significance he has on the lives of the people he meets along his journey to Alaska. The first characters that are introduced to Chris are Jan and Rainey, a couple who travel across America in a camper van. The relationship between Jan and Rainey is disconnected, and distant, both feel as if they cannot communicate with each other. Chris reunites them, by showing each of them the needs of the other. Chris does this without realisation of his actions and the positive implications it has on them. Chris’s inability to allow himself to form any form of relationship with anyone, brings him to leave Jan and Rainey in the middle of the night, without a goodbye. This shows his want to escape society, as at the first sign of affection and emotion being shown Chris feels uncomfortable and a sense of unease and feels as if he has to move on. Jan has a significant affect on Chris, as is learnt near the end of the film, when Chris realises the pain he has caused his parents and the affect of his disappearance would have had on them and the sense of belonging to family he learns is important by the end of the film. The film demonstrates, the persecution and infringement of personal freedom and rights by authority, just as seen in The Crucible. Forever running into trouble with authoritative figures, Chris is continually being denied the freedom and escape he so purely desires. Things such as paddling down the Colorado River is denied, with out proper authorisation and documentation as well as a twelve year waiting list, not wearing socks while at work at the fast food restaurant and being beaten by the train guard for riding the freight train are examples of the authority that Chris runs into on his travels. Society to an individual can be enriching to the experience of belonging but for Chris is limits his ideal sense of belonging. This is shown in the amount of issues that Chris experiences is partly due to the non-compliance attitudes he has towards society, and the fact that he believes that people should have freedom to enjoy the world without having to follow strict guidelines and structure. This is a parallel to the expectations of Chris that his parents held for him and the hatred of having to conform to other individual’s ideals and rules. The hypocrisy of his parent’s expectations of a perfect son and the perfect life is somewhat to blame for Chris’s dispelling. Chris and his sister grew up witnessing, violence, anger, deceit and pain from his parent’s marriage. Corrine’s voice overs describe Chris’s emotions as the fragility of crystal â€Å"the fragility of crystal is not a weakness but a fineness. My parents understood a fineness that had to be cared for or it may be shattered, but when it came to my brother, they seemed not to know or care that their course of secret action could bring the kind of devastation that could cut them†. The family difficulties experienced changed Chris’s view of belonging; it showed that belonging to a family can bring both happiness and pain. Ron Franz, a Korean veteran is a significant character in the film, his fatherly figure towards Chris, acts a kind of substitute to Chris’s father’s absence in his life. Ron himself had suffered great personal tragedy, by losing his wife and child in a car accident with a drunk driver but he was able to move on and look past the tragedy to some form of positive in life. Ron teaches Chris that relationships with people are important and that he can spend his life full of bitterness and or that he can grow and learn from the pain that has been caused â€Å"you can choose to be a prisoner of bitterness or you can build a fulfilling life from pain†. Chris realises this in his last living days at the magic bus, and it helps him forgive his parents for the pain and deceit that contributed to his estrangement from society. The characters of Ron, Jan and Rainey show how the people surrounding an individual can be enrichment towards their sense of belonging and connectedness to society, even if they themselves are on the outskirts of society themselves. This corrupt society that Chris is continually trying to outrun is shown as a disorientating, overwhelming place, the audience gains a sense of how Chris feels about being the city of highly populated area. By using different audio sounds such as, rushing traffic, trains and the general sounds of a bustling society, the effect of Chris’s awkward, discomfort and displeasure is displayed along side with slow motion and freeze frames to add dramatic effect, this can been seen in the homeless shelter scene, where Chris views the homeless along the street and begins to feel as if this could be him in the future if he is to remain within society’s grasp. These sounds are in contrast with the native sounds of the Alaskan Mountains, the wheat fields and the ocean where rushing rivers and birds are heard, the galloping of horses and the crashing of waves surround the audience’s sense of hearing that show Chris’s total ease and pleasure from being separated from society and connectedness. The camera shots and angles used co-inside with these audio sounds are panoramic, split scenes that are slow and soothing, just like Chris’s sense of belonging. These sounds slowly change throughout the movie as Chris learns the true depth in belonging and human connection. As Chris’s health deteriorates from lack of food and exposure to the elements he learns the value of belonging to a society and that humans are not capable of living in primitive ways in exposed conditions. He learns that being connected to his family and other people will bring happiness that no other form of belonging such as belonging to the environment and to complete isolation will bring. The time spent in the Magic Bus for Chris is a time of personal reflection and deliberation as well as a time to learn to forgive and feel a sense of connection to the people surrounding his life. At the end of the film we witness Chris reject his adopted name of Alexander Supertramp and accept his real name. A sign of complete reformation of everything he believed in and that of what he learnt and now believes in. In both the play ‘The Crucible’ and the film ‘Into the Wild’, the idea of the world and the people around an individual being a limiting or enriching experience to the individuals sense of belonging had been conveyed. This was expressed, through all characters, wether they demonstrated the positive or negative aspects of the concept such as Proctor and Chris, two individualists who fight conformity in order to keep their sense of identity and to express their needs to belong to their own ideals, or characters such as Abigail, Danforth and Chris’s parents who will conform in order to gain a sense of belonging to what they believed to be the social norms and theocracies that may not be morally correct. The enriching and limiting experiences described in both texts both come to the resolution of the human need to belong and the facts of life that will change the perspective of an individuals sense of belong such as family, friendship, theocracies, societies and their natural surroundings.